In All You Need to Know About Personal Branding Part 1, we discussed personal branding from a purpose-based perspective and divided the journey of building a strong personal brand into three stages:
- Before: People don’t yet know who you are.
- During: People are doing work with you.
- After: People express their experience of working with you.
Every stage is built around a set of key elements so let’s have a look at them in details.